A Marketplace Built Inside the Hubs, Not Around Them
BathConnect India was designed from Morbi, Thangadh, and Bahadurgarh outward — surfacing factory-direct listings with GSTIN verification, lead times, and minimums where generic directories show consumer ratings.
Factory-Direct Discovery, No Travel Budget Required
India's sanitaryware supply chain ran on personal networks and site visits. BathConnect replaces that friction with a verified OEM directory — GSTIN-checked, bulk-inquiry-ready, open to any registered dealer.
1,200+ GSTIN-Verified OEMs
MOQ & Lead Times Upfront
20 Categories, Zero Middlemen
Every listed manufacturer is compliance-checked before going live. No unverified listings, no consumer storefronts.
From faucets to flush systems — bulk inquiry goes directly to the factory, with no markup layer between buyer and producer.
Minimum order quantities and production lead times are mandatory listing fields — visible before a single inquiry is sent.
Morbi. Thangadh. Bahadurgarh.
These three clusters produce the majority of India's sanitaryware output. BathConnect maps every verified factory in each hub so dealers anywhere in India can shortlist and compare without a site visit.
Morbi leads in ceramic tiles and sanitaryware volume. Thangadh specialises in bathroom fittings. Bahadurgarh anchors North India's faucet and accessory supply chain.
From Cluster Insight to National Platform
2021 — Research Phase
2022 — Platform Build
2023 — National Launch
Dealers and distributors across 18 states gained access to verified OEM profiles spanning all 20 sanitaryware categories, with live inquiry routing to factory contacts.
Field research across Morbi and Thangadh factories revealed a fragmented supply chain running entirely on personal referrals and unverified WhatsApp groups.
GSTIN verification workflows, MOQ fields, and bulk inquiry routing were engineered specifically for cluster OEM operations — not adapted from a generic B2B template.